PAID ADS
Bold creative, sharp targeting, and full-funnel thinking. We run Google and Meta campaigns that bring in high-intent leads, then make sure they actually convert. Not just traffic. Results.
Google Ads
Meta Ads
Retargeting
Lead Nurture
What we do
Most agencies run ads and hand you a lead count. We care about what happens after the click. Every campaign we build is designed around the full journey, from the first impression to a booked appointment, because traffic without conversion is just wasted spend.
We handle creative, targeting, copy, landing pages, and the follow-up automation that captures leads the moment they come in. That's what makes the difference between a campaign that generates interest and one that actually grows your business.
Full-funnel strategy — ads, landing pages, and follow-up built together
Creative that's built for conversion, not just impressions
Ongoing optimisation — we cut what doesn't work and scale what does
Transparent reporting — you see exactly what your budget is returning
Our approach
Audience research first
We map your ideal client before a single dollar is spent, so every impression reaches someone who can actually buy.
Creative built to convert
We write the copy, direct the creative, and test variations; built to stop the scroll and drive action, not just views.
Optimised continuously
We monitor daily, cut what underperforms, and scale what works, so results improve every month, not plateau.
Fully transparent reporting
Cost-per-lead and ROAS tracked per campaign, with a clear monthly review so you always know what your budget returned.
CHANNELS
We run both channels and understand how they work together; Google captures demand, Meta creates it. Most businesses need both.
Google Ads
Search, Display & Local
Google Ads puts your business in front of people who are already searching for what you offer. When every keyword hits with precision, Google becomes your 24/7 sales engine, showing up at the exact moment someone is ready to book.
We handle keyword strategy, match types, bid management, ad copy, and landing page alignment. Every campaign is built to bring in high-intent traffic and convert it, not just rank on a page.
Search Ads
Local Service Ads
Display & Remarketing
Conversion Tracking
Meta Ads
Facebook & Instagram
When attention meets intent and creativity runs free, Meta Ads turn casual scrollers into booked clients. We build bold, thumb-stopping creative campaigns with sharp audience targeting that put your offer in front of your ideal customer in their local area.
We manage everything from creative production briefs to audience building, campaign structure, and retargeting that stay on your potential client until they're ready to act.
Lead Gen Forms
Lookalike Audiences
Retargeting
Creative Strategy
2x
More qualified leads vs clients' previous campaigns on average
30%
Average increase in booked appointments within first 60 days
1 in 3
Ad-generated calls convert into a booked client across active campaigns
14 days
Average time from strategy call to live campaigns
Our Process
Every campaign follows the same disciplined process; research first, then build, then optimize continuously.
01
Audit & research
We start by auditing your current setup, understanding your offer and ideal client, and researching your competitors. This is where we find the gaps in the market and the angles that will make your campaigns stand out.
02
Campaign strategy
We map out the full campaign structure; channels, audiences, budget allocation, messaging, and the landing page or funnel each campaign leads to. You see the full plan before we spend a cent.
03
Build & launch
We set up your campaigns, write the ad copy, build out audiences, configure conversion tracking, and connect everything to your CRM so every lead is captured automatically. Most campaigns are live within 14 days.
04
Optimise & scale
We monitor performance daily in the early stages, run A/B tests on creative and copy, cut what underperforms, and scale what works. You get a monthly performance review with clear data and a concrete plan for the next 30 days.
Who we work with
If your clients make a real decision before they buy, paid ads done right can transform your pipeline.
Dental Practices
We bring in patients ready for implants, aligners, whitening, and high-value treatments, not price shoppers. Our campaigns are designed to qualify before someone even clicks.
Medspas & Aesthetics
Bold visual creative on Meta combined with high-intent Google search campaigns. We generate bookings for Botox, filler, laser, and body treatments for clients in your local area.
Roofing & Home Services
High-intent Google campaigns that put you in front of homeowners actively looking for quotes. We've driven jobs for roofing, HVAC, plumbing, and landscaping businesses.
Real Estate Agents
Buyer and seller lead campaigns on both Google and Meta, paired with CRM nurture sequences that stay on your leads through the long decision cycle.
FAQ
It depends on your market, service, and goals. As a general guide, most local service businesses see meaningful results starting at $1,000–$2,000/month in ad spend. We'll give you a realistic estimate for your specific market during your free audit, along with expected cost-per-lead based on what we've seen in similar campaigns.
Most campaigns generate their first leads within the first 1–2 weeks of going live. The first month is typically a learning phase where we're gathering data and optimizing. By month two, campaigns are usually performing significantly better as we cut what doesn't work and scale what does.
We fully manage your campaigns on an ongoing basis, not just the initial setup. That includes daily monitoring, weekly optimizations, A/B testing, creative refreshes, and monthly performance reviews. You're not handed a campaign and left to figure it out.
It depends on your service and where your clients are in the buying journey. Google Ads are better for capturing people who are actively searching; high intent, ready to act. Meta Ads are better for creating demand and staying visible with people who aren't searching yet. For most local service businesses, running both channels together gives the best results, and we'll advise on the right split for your situation.
This is where most agencies drop the ball; they generate the lead and leave. We connect every ad campaign to a GoHighLevel CRM pipeline, so the moment a lead submits their details they get an automated follow-up, get qualified, and land in your booking calendar. No leads slip through the cracks.
Ready to Start?
Book a free audit and we'll show you exactly where your current campaigns are leaking money, and what a properly built campaign would look like for your business.

© 2026 7Labs Marketing. All rights reserved.